In an effort to fix an utterly demolished attention-span (thanks to the convenient doom-scrolling of TikTok), I decided to dive back in to my first love: YouTube. In this rediscovery, I found an interesting new genre I had yet to look into called video essays. Here, people explain polarizing or niche topics with a plethora of background research and plenty of illustrations to paint a forthright, all-encompassing narrative. This discovery came about a little over a year ago. Fast forward to present day — well, three days ago —, I came across a video by Mina Lee called “Why Is Everyone Dressing Like a Little Girl?” With a newfound affinity for bows and the “coquette” aesthetic myself, I immediately clicked on the video in hopes of discovering what this interest represents on a deeper level.
Read MoreThe costume department for New Girl expertly nailed Jess Day’s ultra-feminine, bubbly, preppy style with a kaleidoscope of colors and patterns to capture her bright essence. Despite this, the maximalism in her outfits doesn’t quite translate to the trends of today, which got me thinking: what would Jessica Day wear in 2024?
To understand this and catch a glimpse into a modern-day version of Jess, first we must understand what her style is: twee. The exact definition of this word is “affectedly or excessively dainty, delicate, quaint or cute.” Moreover, the word curiously has British origins, linking back to the 60’s/70’s “Mod” style that featured crisp lines, big lashes, bangs and patterns. These things are still relevant to today’s trends, but in more evolved, “refined” ways.
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